35 KILLER Claude Prompts That Do The Work For You (steal these)

This is your Claude prompt Bible. The prompts included here allow Claude to stop being a search engine replacement and start being a thinking tool that takes your business to a new level.

I've spent the last 6 months testing prompts across my workflows: business strategy, content creation, automation, and research.

Here are 35 of my most valuable, battle-tested prompts.

Copy/paste them into Claude and see what happens.

Bookmark this article. Come back to it when you need a productivity boost.

PS: Every week I send an email with tools, prompts, and automations designed to turn AI into ROI in your business.

Sign up for the (free) weekly email here.

Strategy & Analysis (10 Prompts)

These prompts help you think through problems more clearly than you could alone. They're for the decisions that actually matter.

1. Business Model Validation

I'm considering launching [BUSINESS_IDEA]. Here's what I know:
- Target customer: [DESCRIPTION]
- Problem they have: [PROBLEM]
- Proposed solution: [SOLUTION]
- Current market alternatives: [ALTERNATIVES]
- My unfair advantage: [ADVANTAGE]
Analyze this business model. For each of these, give me:
1. Three specific risks I haven't thought of
2. One assumption I should validate FIRST before building anything
3. A revenue model that makes sense given my advantages
4. The most likely way this fails in year 1
5. One thing I should double-down on
Format as: [Risk] → [Why] → [How to mitigate]

Why this works: It forces you to articulate what you actually know vs. what you're guessing. Claude catches the gaps.

2. Competitive Differentiation Matrix

I'm competing in [MARKET]. My competitors are:
- [COMPETITOR A]: [KEY_STRENGTH], [KEY_WEAKNESS]
- [COMPETITOR B]: [KEY_STRENGTH], [KEY_WEAKNESS]
- [COMPETITOR C]: [KEY_STRENGTH], [KEY_WEAKNESS]
My business: [YOUR_DESCRIPTION]
Create a 5x5 matrix comparing: Price, Quality, Speed, Customer Support, Innovation
Then tell me:
1. Where am I winning?
2. Where am I vulnerable?
3. One position I could own that nobody else is competing for?
4. The one feature/service that would make me unbeatable?

Why this works: Competitive analysis done wrong is just noise. This forces comparison across the same dimensions.

3. Decision Matrix for High-Stakes Choices

I need to choose between [OPTION_A] and [OPTION_B].
Here's what I know about each:
OPTION A:
- Upside: [UPSIDE]
- Downside: [DOWNSIDE]
- Time commitment: [TIME]
- Financial cost: [COST]
- Reversibility: [CAN_I_UNDO_IT]
OPTION B:
- Upside: [UPSIDE]
- Downside: [DOWNSIDE]
- Time commitment: [TIME]
- Financial cost: [COST]
- Reversibility: [CAN_I_UNDO_IT]
My priorities: [PRIORITY_1], [PRIORITY_2], [PRIORITY_3]
Build a decision framework that ranks these options using my priorities. What's my move?

Why this works: When you have competing priorities, ranking by gut feeling fails. This structures it.

4. Go/No-Go Project Evaluation

Project name: [PROJECT_NAME]
Goal: [GOAL]
Resources required: [TIME/MONEY/PEOPLE]
Timeline: [START_DATE] to [END_DATE]
Success metric: [HOW_YOU'LL_KNOW_IT_WORKED]
Current context:
- My bandwidth: [YOUR_CAPACITY]
- Strategic fit: [HOW_IT_ALIGNS]
- Opportunity cost: [WHAT_YOU_GIVE_UP]
As a decision advisor, should I start this project NOW, DELAY it, or KILL it? Give me:
1. Your recommendation with confidence level (0-100%)
2. Three hidden costs nobody mentions
3. One question I should ask before deciding

Why this works: Most projects fail because they were never worth starting. This helps you say no.

5. Revenue Bottleneck Analysis

I'm making [CURRENT_REVENUE] with [NUMBER_OF_CLIENTS].
My unit economics:
- Average deal size: [ADS]
- Sales cycle length: [CYCLE]
- Close rate: [RATE]
- Customer acquisition cost: [CAC]
- Customer lifetime value: [LTV]
To reach [TARGET_REVENUE], I need to:
1. Increase deal size by X%
2. Decrease sales cycle by Y days
3. Improve close rate by Z%
4. Add more clients by N%
Which of these four levers is the highest-impact move I can make in the next 90 days?

Why this works: Revenue doesn't grow evenly. There's always one lever that matters most. This finds it.

6. Customer Feedback Pattern Analysis

Here's feedback from [X] customers this month:
[PASTE FEEDBACK]
Analyze this. For each pattern you see:
1. Name the pattern
2. How many customers mentioned it
3. Why it matters for my business
4. Specific action I should take
Then rank them: Most important to act on vs. Nice to have

Why this works: Feedback without analysis is just noise. Claude spots the themes you miss.

7. Pricing Strategy Stress Test

I'm currently charging [PRICE] for [OFFER].
My costs: [COSTS]
My value to the customer: [VALUE]
Market average: [MARKET_PRICE]
Customer acquisition cost: [CAC]
I'm considering raising to [NEW_PRICE].
Tell me:
1. Will I lose customers? What's the risk?
2. Will I make more money even with lower volume?
3. What's my "nuclear option" if this backfires?
4. What should I say to customers about the increase?
5. One position/angle that justifies this price to skeptics?

Why this works: Pricing is psychology + math. This gets both right.

8. Team Scaling Analysis

My current team:
- [PERSON A]: [ROLE], [CAPACITY], [BOTTLENECK]
- [PERSON B]: [ROLE], [CAPACITY], [BOTTLENECK]
- [PERSON C]: [ROLE], [CAPACITY], [BOTTLENECK]
My current output: [OUTPUT]
Target output: [TARGET]
Timeline: [WHEN]
What's the fastest path to hit my target? Should I:
1. Hire someone new?
2. Train existing people?
3. Restructure roles?
4. Delegate differently?
5. Use automation?
Give me a 90-day roadmap.

Why this works: Team scaling fails when you don't diagnose the real bottleneck. This does.

9. Product-Market Fit Validator

My product: [DESCRIPTION]
My target customer: [DESCRIPTION]
Current traction: [CURRENT_METRICS]
Signals that suggest product-market fit:
- [SIGNAL_1]
- [SIGNAL_2]
- [SIGNAL_3]
Signals that suggest we DON'T have it yet:
- [SIGNAL_1]
- [SIGNAL_2]
- [SIGNAL_3]
Based on this, how close am I? What's the ONE thing I should test next?

Why this works: Product-market fit is a feeling, not a fact. This validates which feeling you should trust.

10. Strategic Pivot Scenario Analysis

I'm considering pivoting from [CURRENT] to [PROPOSED].
Why: [REASON]
Risk: [RISK]
Resources I'd need: [RESOURCES]
Model this scenario:
1. If I pivot and it works, where am I in 12 months?
2. If I pivot and it fails, what have I lost?
3. If I don't pivot but my competitor does, where are they?
4. What's the reversibility? Can I go back if it doesn't work?
5. The ONE metric that tells me to pivot vs. stay?

Why this works: Pivots are scary because the downside feels infinite. This makes it concrete.

Marketing & Content (10 Prompts)

These prompts help you create content that actually converts instead of just getting views.

11. Hook Generator for Ad Copy

Product: [PRODUCT_NAME]
What it does: [WHAT]
Benefit to customer: [BENEFIT]
Target person: [WHO]
Generate 10 different opening lines (hooks) for ad copy. Each hook should:
- Create curiosity or discomfort
- Be specific (not vague)
- Make someone stop scrolling
- Be 5-12 words max
Format: "Hook text" - [Why it works]

Why this works: 80% of conversions happen in the first line. These are production-ready.

12. Email Subject Line A/B Test Generator

Campaign goal: [GOAL]
Offer: [OFFER]
Target audience: [AUDIENCE]
Email body preview: [PREVIEW]
Generate 8 email subject lines. For each, tell me:
1. The psychology behind it (curiosity gap, urgency, specificity, etc.)
2. Estimated open rate increase vs. baseline
Split them into two groups:
GROUP A: Conservative (high probability of open, less risky)
GROUP B: Aggressive (curiosity/urgency focused, higher variance)
Which 2 should I A/B test first?

Why this works: Subject lines make or break email campaigns. This gives you tested patterns.

13. Product Description Copy (Benefits Focus)

Product name: [NAME]
Feature list: [FEATURES]
Who buys this: [CUSTOMER]
Their main problem: [PROBLEM]
Price: [PRICE]
Write a 150-word product description that:
- Leads with the biggest benefit (not the feature)
- Includes ONE specific number or example
- Addresses the most common objection
- Ends with a clear next step
Format: [Description] - [Why this version converts]

Why this works: Features don't sell. Benefits do. This flips the script.

14. LinkedIn Article Title Generator

Topic: [TOPIC]
Main takeaway: [TAKEAWAY]
Your unique angle: [ANGLE]
Target audience: [AUDIENCE]
Generate 12 LinkedIn article titles. For each, score it on:
- Shareability (0-10)
- Click probability (0-10)
- Credibility (0-10)
Give me the top 3 that balance all three.

Why this works: LinkedIn rewards specific, bold titles. These formulas work.

15. Sales Page Section Outline

Product: [PRODUCT]
Ideal customer: [CUSTOMER]
Price: [PRICE]
Offer: [OFFER]
Create a sales page structure with these sections:
1. Headline + subheadline
2. [YOUR SECTIONS]
3. CTA + urgency element
For each section, write:
- The section name
- The purpose (what it does)
- 3 bullet points of content
- The psychological principle at work

Why this works: Sales pages fail because they're not structured. This gives you the blueprint.

16. Content Repurposing Framework

Original content: [CONTENT_TYPE] - [TOPIC]
Length: [LENGTH]
Original audience: [AUDIENCE]
I want to repurpose this into:
- [FORMAT_1]
- [FORMAT_2]
- [FORMAT_3]
For each format, tell me:
1. What to keep from the original
2. What to cut or condense
3. What to add or expand
4. Best platform to publish it
5. Estimated time to adapt

Why this works: Every piece of content can become 5 pieces. This shows you how.

17. Competitor Content Analysis

Competitor: [NAME]
Their top 3 recent posts:
- [POST_1]: [ENGAGEMENT_METRICS]
- [POST_2]: [ENGAGEMENT_METRICS]
- [POST_3]: [ENGAGEMENT_METRICS]
Analyze:
1. What's working for them? Why?
2. What pattern do you see across their top posts?
3. What angle are they NOT covering?
4. How could I own the gap they're leaving?
Give me 3 content ideas that differentiate me from them.

Why this works: The best content doesn't follow trends, it creates them in gaps.

18. Call-to-Action Optimizer

Current CTA: [CURRENT_CTA]
Current conversion rate: [RATE]
Offer: [OFFER]
Objection: [MAIN_OBJECTION]
Generate 8 different CTAs that address the objection while increasing urgency.
Rank them by:
- Clarity (0-10)
- Urgency (0-10)
- Credibility (0-10)
Give me the top 3 alternatives to test.

Why this works: CTA can 2-3x conversions with one word change. These work.

19. Launch Plan Content Calendar

Launch date: [DATE]
Product: [PRODUCT]
Launch phases: [PHASES]
Audience channels: [CHANNELS]
Build me a 30-day content calendar:
- Pre-launch (7 days before)
- Launch week
- Post-launch (14 days after)
For each day:
- What to publish
- Which channel
- Purpose (awareness, credibility, urgency, etc.)
- Key message

Why this works: Launches fail without a content plan. This provides it.

20. Customer Success Story Framework

Customer: [NAME]
Their situation before: [BEFORE]
What they used: [SOLUTION]
Result after: [AFTER]
Timeline: [HOW_LONG]
Create a 300-word case study that:
- Opens with their biggest pain
- Explains what changed
- Shows the quantified result
- Includes 1 quote from them
- Ends with how others can replicate it
Format for: Website + LinkedIn + Email

Why this works: Stories convert 10x better than claims. This structures them right.

Productivity & Personal (10 Prompts)

These are for getting things done, not just thinking about getting things done.

21. Weekly Review Framework

This week I:
- Accomplished: [WINS]
- Failed to complete: [INCOMPLETE]
- Learned: [LEARNINGS]
- Spent time on: [TIME_BREAKDOWN]
For next week, I need to:
[GOALS]
Analyze:
1. Where did time actually go vs. where I planned it?
2. What's the ONE thing that would make next week 10x more productive?
3. What should I eliminate entirely?
4. What patterns do you see in my performance?
Give me 3 specific changes for next week.

Why this works: Weekly reviews are routine. This makes them actually useful.

22. Priority Filter for Decision Fatigue

I have these things competing for my time this week:
- [TASK_A]: [IMPACT], [TIME], [DEADLINE]
- [TASK_B]: [IMPACT], [TIME], [DEADLINE]
- [TASK_C]: [IMPACT], [TIME], [DEADLINE]
- [TASK_D]: [IMPACT], [TIME], [DEADLINE]
- [TASK_E]: [IMPACT], [TIME], [DEADLINE]
My constraints:
- Available hours: [HOURS]
- Peak energy time: [WHEN]
- Non-negotiables: [FIXED_COMMITMENTS]
Rank these by: Impact per hour spent. Then build my ideal week with start/end times for each task.

Why this works: When you have too many tasks, you paralyzed. This unparalyzed you.

23. Habit Formation Roadmap

Habit I want: [HABIT]
Why I want it: [WHY]
Current attempts: [ATTEMPTS_AND_FAILURES]
Current blocker: [WHAT_STOPS_YOU]
Design me a habit formation plan:
1. Break the habit into the smallest possible first step
2. Stack it onto a habit I already do
3. What's the specific trigger?
4. What's the reward?
5. How do I track it?
6. When do I increase difficulty?
7. What's my backup plan when I miss a day?

Why this works: Most habits fail because the first step is too big. This makes it tiny.

24. Email Triage System

My email volume: [DAILY_COUNT]
Categories that come in: [CATEGORIES]
Current system: [CURRENT_SYSTEM]
Problem: [PROBLEM]
Design an email system that:
1. Takes less than 30 minutes daily to process
2. Doesn't let important things fall through
3. Separates urgent from important
4. Automates low-value email
Give me:
- Filter rules (if-then statements)
- Folder structure
- Processing time blocks
- Escalation rules

Why this works: Email is a productivity killer until you triage it right.

25. Deep Work Schedule Optimizer

My ideal deep work session: [LENGTH] hours
My energy pattern: [PEAK_TIMES]
My meetings: [FIXED_MEETINGS]
My distractions: [MAIN_DISTRACTIONS]
Build me a weekly schedule that:
- Protects [X] hours of uninterrupted deep work
- Batches all meetings into [NUMBER] days
- Creates transition buffers
- Includes breaks
Show me:
- Exact time blocks
- How to communicate these to my team
- What to do during low-energy time
- Backup schedule if things change

Why this works: Deep work requires schedule protection, not willpower.

26. Decision Journal Template

Decision: [WHAT_YOU'RE_DECIDING]
Date: [TODAY]
Deadline: [WHEN_YOU_NEED_ANSWER]
Before deciding, record:
- What I think will happen: [PREDICTION]
- Why I think that: [REASONING]
- Confidence level: [0-100%]
- Decision: [WHAT_I'M_DOING]
Create a template I can use to track:
1. What I predicted
2. What actually happened
3. Why the gap exists
4. What I learned for next time
Example template with 3 sample entries from my past decisions.

Why this works: Decision journals make you better at predicting over time.

27. Saying "No" Response Templates

Common requests I get:
- [REQUEST_TYPE_1]
- [REQUEST_TYPE_2]
- [REQUEST_TYPE_3]
Create 3 different "no" templates:
1. The warm no (keeps relationship)
2. The firm no (clear boundary)
3. The redirect no (offer alternative)
For each:
- Use case
- Full script (copy-paste ready)
- Why it works
- When to use which one

Why this works: Saying no is hard until you have a script.

28. Meeting Agenda Template

Meeting purpose: [PURPOSE]
Attendees: [WHO]
Duration: [MINUTES]
Goal: [WHAT_SUCCESS_LOOKS_LIKE]
Create an agenda template that:
- Opens with the goal (1 minute)
- Lists discussion topics with time allocations
- Includes decision points
- Closes with clear next steps and owners
Then give me:
- Instructions for the agenda-setter
- Instructions for attendees
- How to stay on time
- How to document decisions

Why this works: Agendas prevent meetings from becoming noise.

29. Energy Management Schedule

My energy pattern across a week:
- Morning: [ENERGY_LEVEL]
- Midday: [ENERGY_LEVEL]
- Afternoon: [ENERGY_LEVEL]
- Evening: [ENERGY_LEVEL]
High-energy activities I can do: [ACTIVITIES]
Low-energy activities I must do: [ACTIVITIES]
Design a week where:
1. High-impact work happens during peak energy
2. Admin/low-value work happens during low energy
3. I take breaks BEFORE energy crashes
4. I finish each day with momentum for the next day
Show me the week structure with activities assigned.

Why this works: Most productivity systems ignore energy. This doesn't.

30. Personal Quarterly Review

Last quarter I:
- Goals set: [GOALS]
- Goals completed: [COMPLETED]
- Surprises: [UNEXPECTED]
- Regrets: [WHAT_I'D_CHANGE]
- Growth: [HOW_I_GREW]
For next quarter:
- Keep doing: [KEEP]
- Stop doing: [STOP]
- Start doing: [START]
Give me:
1. 3 goals that are ambitious but achievable
2. The ONE habit that would make everything else easier
3. My personal development focus
4. How I'll measure success

Why this works: Most people don't review progress. Reviewing changes everything.

Research & Data (5 Prompts)

When you need information quickly and structured.

31. Competitor Intelligence Summary

Company: [COMPANY_NAME]
Industry: [INDUSTRY]
Why I care: [WHY]
Give me:
1. Business model (how they make money)
2. Main product/service
3. Recent funding/news
4. Their competitive advantages
5. Known weaknesses
6. Their likely next move
Format: [Bullet points for quick scanning]

Why this works: Competitor research without analysis is just facts. This gives you insight.

32. Industry Trend Analysis

Industry: [INDUSTRY]
Timeframe: [YEARS]
My interest: [WHY]
Summarize the major shifts in:
1. Customer behavior
2. Technology adoption
3. Regulatory changes
4. Competitive landscape
5. Pricing models
For each trend:
- What's changing
- Why it matters
- Opportunities I should notice
- Timeline for when it matters

Why this works: Trends matter less than understanding which ones affect you.

33. Market Size Estimation

Market: [MARKET]
Customer: [WHO_BUYS]
Price point: [TYPICAL_PRICE]
Geographic focus: [WHERE]
Help me estimate:
1. Total addressable market (TAM)
2. Serviceable addressable market (SAM)
3. Serviceable obtainable market (SOM)
For each:
- Your methodology
- Key assumptions
- Range of estimates
- Confidence level
- What would change the estimate

Why this works: Market sizing is part art, part science. This guides both.

34. Benchmark Research Compilation

Benchmark category: [CATEGORY]
Metric: [METRIC]
Industry: [INDUSTRY]
Company size: [SIZE]
Find me:
1. Industry average
2. Top quartile (where the winners are)
3. Bottom quartile (what underperforming looks like)
4. Median
5. Trend over time (if available)
For each number:
- Source (if you know it)
- Sample size (if known)
- How it's calculated
- Why it matters for my business

Why this works: Benchmarks give you context. Without context, metrics are meaningless.

35. Expert Research Synthesis

Topic: [TOPIC]
Question: [WHAT_YOU_WANT_TO_KNOW]
Perspective: [WHOSE_VIEW_MATTERS]
Synthesize research on this topic by:
1. Main schools of thought (if they disagree)
2. The most credible voices on this
3. What the data actually shows
4. Common misconceptions
5. What's still uncertain/debated
6. Practical application for my situation
Format: [Executive summary at top, then detailed breakdown]

Why this works: Research without synthesis is just noise. This makes it useful.

How to Actually Use These

These prompts work because they're specific. But here's the thing: Claude is better than these prompts. If you use them as templates and adapt them to your exact situation, they become 10x more powerful.

Step 1: Copy a prompt that matches your situation.

Step 2: Fill in the [BRACKETS] with your actual information.

Step 3: Paste into Claude and hit send.

Step 4: Use the output as a starting point, not a finished answer.

The prompt isn't the intelligence. You are. The prompt just structures your thinking so Claude can help you think clearer.

Key Takeaways

• Strategy prompts force you to articulate what you actually know vs. guessing
• Content prompts turn gut feeling into frameworks that work
• Productivity prompts protect your time instead of just managing it
• Research prompts turn information into insight
• All of these are templates. Adapt them to your situation for better results
• Claude is a thinking tool, not an answer machine. Use these to think clearer, faster

Start with one prompt in each category. Use it weekly. Watch your decision-making get faster and better.

PS: Every week I send an email with tools, prompts, and automations designed to turn AI into ROI in your business.

Sign up for the (free) weekly email here.